In a recent development circulating on the internet, American rapper and actor, 50 Cent, has reportedly paid over N1 billion to Nigerian singer Flavour for the use of his hit song “Game Changer” in an episode of PowerBook Ghost Season 4.
The track was prominently featured in Episode 9 of the series, playing during a key marital scene.
Reports suggest that 50 Cent was keen on incorporating Nigerian elements into the episode, and alongside Flavour’s music, a Nigerian designer was hired to craft the outfits for the actors.
The collaboration appears to have paid off, as the episode has now become the most-watched of the season.
Fans have applauded the representation of Nigerian culture throughout the episode, which included Nigerian costumes, the use of pidgin English, and Flavour’s music.
Many are highlighting the influence of Nigeria’s booming entertainment industry on the global stage, with 50 Cent being the latest to tap into its vibrant scene.
“Nigeria has the biggest entertainment industry right now, and the world is starting to take notice,” one industry insider commented.